We all need cheering up a little bit in these difficult times. That's why we're here to add a splash of colour back in to your life (and your ears) with our Rainbow Collection. From the 4th May - 30th June 2020, we will be donating 100% of our profits from this collection to Women's Aid, the national charity working to end domestic abuse against women and children. As one of our best selling collections to date, it seemed a perfect fit to team with this cause. So you at home can do good, while looking good.
I Can See a Rainbow
Who are Women's Aid?
As a primarily female company, Women's Aid is a charity close to our hearts. Women’s Aid is the national charity working to end domestic abuse against women and children. Over the past 45 years, Women’s Aid has been at the forefront of shaping and coordinating responses to domestic abuse through practice, research and policy. Since the Coronavirus outbreak. Women's Aid, along with many other charities, desperately needs more funding and support.
Now, more than ever 💖
We want to do all we can to help in this crisis. The Women’s Aid Survivor Survey shows that abusers are using Covid-19 to perpetuate abuse, and the abuse is escalating. In the survey, 67% of survivors who are currently experiencing abuse said it has got worse since Covid-19 and 72% said their abuser had more control over their life. Furthermore, over three-quarters (78%) of survivors reported to Women’s Aid Survivor Survey that Covid-19 has made it harder for them to leave their abuser. You can rest assured knowing that every piece of jewellery purchased from this collection is helping someone in need.
“We are so grateful for the amazing support shown to us by Astrid & Miyu and their customers during May and June. This wonderful donation, from 100% of profits of the Rainbow Collection, will make a huge difference to our work supporting women and children experiencing abuse. At this time when we know that abuse is escalating and survivors are more at risk than ever - thank you for thinking of them.” Faye Connelly, Women’s Aid Fundraising Manager.
🌈 The Collection 🌈
Why wear a rainbow?
Rainbows are a symbol of peace and hope as they usually appear when the sun appears after a heavy rainfall. They remind us that there is hope and light to follow even after hard times. Remember to reach out to your loved ones and remind them that you're here.
Now's the time to get creative. Put your rainbows in your windows, on your streets and in your ears. Remember, there are brighter days to come.
Wear it your way, honey 🌈
Mix and match your rainbow jewels with your own A&M pieces for a look that matches your style. We've gathered four of our favourite staff looks featuring our beloved Rainbow Collection for a little more inspo ✨
Here if you need it 💞
Home can be anything but safe for many. Approximately 1.6 million women experienced abuse in the year ending March 2019 and that number is set to rise. Women's Aid support services can help victims think through their safety options and provide emotional support. This support can be accessed by calling a national helpline or via support online. Local support services are also still open, and are adapting the way they work to ensure you can still get the help to those need.
The Survivors’ Forum is an online resource for survivors of domestic abuse. The Survivors’ forum can be accessed 24/7. This is a place where survivors can support each other and share their experiences.
Women’s Aid Live Chat is currently available Monday to Friday 10- 2pm. This could be a safer way to access some support; particularly if an abuser might also be in the property so it would be unsafe to make a telephone call.
Women’s Aid email service is still operating and can also provide support.
A big 'THANK YOU' to Women's Aid for all that they're doing.
Love, A&M x